Tracking for travel that shows real revenue — not just clicks.
Which channel drives paid bookings, not just traffic? AdTracker shows revenue, ROAS and the full path to payment by source in real time.
Track every booking. Scale what drives revenue.
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200+
Ad networks
100+
Partner software
100+
Partner programs
100+
Payment systems & CRM
Connect the tools you already use
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Everything you need to scale travel traffic
KEY
Full funnel from click to booking
  • Click → search → booking → payment for every channel
  • Breakdown by campaign, creative and destination
  • See where bookings get lost
Clicks
48.2k
Searches
29.8k
Bookings
18.3k
Paid
10.1k
Server-to-server, cookieless
  • Booking passed server-to-server directly
  • No browser, blockers or incognito
  • Conversion matched to the click on the server side
Real revenue by channel
  • Revenue, ROAS and cancellations
  • Every booking tied to its source
  • Cohort LTV and repeat-trip analysis
Anti-fraud
  • Filter bots, fake clicks and fraudulent bookings
  • Fraud report per channel and partner
  • Auto-pause spend on suspicious traffic
Conversion API
  • Paid bookings sent back to Google Ads and Meta
  • Algorithms optimize on real payments
  • Better traffic quality with every iteration
Cohort LTV analysis
  • Customer retention from the first trip
  • Compare cohorts across channels
QR, short links & promo codes
  • QR codes in airports, brochures and outdoor ads
  • Short URLs with full analytics
  • See offline conversions in the same dashboard
Telegram alerts
  • Alerts on CR, ROAS or booking-value anomalies
  • React before the budget burns
ROI for every source in one view
Who already uses AdTracker
Travel brands & OTAs
  • Where paid bookings come from, not just traffic
  • Real revenue & cancellations from your booking system
  • Travelpayouts / Awin integration
Affiliates and media buyers
  • Real-time traffic & revenue tracking
  • Transparent CPA / RevShare payouts
  • Scale your profitable sources
Agencies
  • One dashboard across all clients
  • White-label reports
  • Multi-workspace management
Individual
Business
STARTER
€199/ mo
MONTHLY EVENTS
0/ mo included
Additional events €0.05 CPM
Basic tracking for your first campaigns
  • 1 admin
  • 10 advertisers
  • 10 sources
  • 20 URLs
  • 2 S2S postbacks
  • 5 metrics
  • GEO/Device/IP
  • 24/7 support
  • Groups
  • User ID Tracking
  • Cookieless
  • White label
  • Direct tracking
Learn more
GROWTH
€199/ mo
MONTHLY EVENTS
-9/ mo included
Additional events €0.1 CPM
Scale with partners and your team
  • 3 admins
  • unlimited advertisers
  • 50 sources
  • 100 URLs
  • 10 S2S postbacks
  • 20 metrics
  • GEO/Device/IP
  • 24/7 support
  • Groups
  • User ID Tracking
  • Cookieless
  • White label
  • Direct tracking
Learn more
Enterprise
€199 / mo
MONTHLY EVENTS
Additional events €0.05 CPM
Scale beyond Business limits
  • Everything in Business
  • dedicated manager
  • SLA
  • unlimited event volumes
  • custom integrations
  • team training
  • custom domain
Learn more
Enterprise
€199 / mo
MONTHLY EVENTS
Additional events €0.05 CPM
Scale beyond Business limits
  • Everything in Business
  • dedicated manager
  • SLA
  • unlimited event volumes
  • custom integrations
  • team training
  • custom domain
Learn more
Ready to see
where the money really comes from?
Pick a plan, connect your first traffic source.
Plans
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By clicking "Demo", you agree to the Privacy Policy.
250k+
Conversions Monthly
30B+
Ad Impressions
200+
teams already scaling with AdTracker
Frequently asked questions
What is an ad tracker and why do you need one in travel?
An ad tracker follows where bookings and sales come from, for each ad channel and affiliate partner separately. In travel, where the commission model dominates, accurate attribution means allocating budget correctly.
Which platforms are supported for travel?
AdTracker supports Google Ads, Meta, TikTok, Taboola, Travelpayouts, Booking.com Affiliate, Awin, CJ Affiliate, Skyscanner and other travel platforms.
How do you track bookings and commissions in travel?
Connect your affiliate network via API or S2S postback. AdTracker then calculates real revenue per campaign with commissions, cancellations and refunds factored in.
How do you attribute conversions with a long decision cycle?
Travel has one of the longest cycles: weeks can pass from first click to booking. AdTracker keeps an attribution window of up to 90 days and supports multi-touch models.
How much does it cost and which plan should you start with?
The basic plan starts from €150/mo. For high volumes and unlimited sources, go with Business from €500/mo.
How is AdTracker different from other trackers?
Travelpayouts and the leading travel affiliate networks supported. A long attribution window and multi-touch attribution for a vertical with a long conversion cycle.